Pieff Furniture

Pieff was the must have name in high-end British furniture during the 1960’s and 70’s. It described itself at the time as "Luxury furniture of the late 20th Century, characterised by its original design, flowing lines and usual blending of striking materials. Now used loosely to describe any design which is ahead of its time”.

Pieff Furniture was a family run business that operated from the 1960’s until the 1980’s, in Lye, in the West Midlands. Together with his two sons, Tim Bates and his family designed and manufactured some of the most cutting edge, British made, modern pieces. Pieff designs had a touch of Hollywood regency and were made using the most glamorous materials. The trademark offering was furniture crafted from mirrored chrome, Brazilian Rosewood, high quality leather and Pirelli webbing. With a reputation for excellence and seen as fairly exclusive, Pieff Furniture was sold through Harrods, Heals and other high-end furniture stores.

         

In the mid 1980’s, Pieff Furniture ceased trading. In 1988, PF Collections Ltd was formed and purchased the design rights, original tooling moulds, cutting patterns and order book for the remaining Pieff designs still in existence at the time and moved production to Long Eaton.

The most famous and best selling collection was the Eleganza Chairs, which are still made by them today. From the late 80’s to the mid to late 90’s, Eleganza Chairs were not only being made for high-end furniture stores. It was the chosen chair for some of the biggest television programmes at that time and would be regularly seen by millions on This is Your Life, Parkinson and Match of the Day. The Eleganza was also the chosen chair of Margaret Thatcher’s government and were used in many British Embassies around the world, as well as MP’s private offices at the Houses of Parliament.

In 2008, the Eleganza Chairs were re-launched to coincide with PF Collections’ 20th anniversary and as a result of increasing demand for retro furniture.

In 2011, Eleganza Chairs were chosen by Pinewood Studios set designers to feature in a Hollywood blockbuster film. ‘Dark Shadows’, starring Johnny Depp and directed by Tim Burton.

A "Mandarin" coffee table by Pieff, c 1970. Base is chromed, box-section,steel with a bronzed glass top.